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 Consumer Power Programme 2 T-shirts   Activities:
- Working in pairs one person takes on the role of an organic cotton farmer in Gujarat in India and the other a member of Gossypium Ltd in Sussex. Watch Consumer Power: T-shirts and note particularly the sections that deal with Organic Cotton and Fair Trading Policies. For the person whose role you are taking make a list of the benefits and disadvantages of Organic Cotton Farming and developing a Fair Trading Policy (consider price; competition; jobs; working environments, standards of living; markets).
- a) Describe how Gossypium’s ethical behaviour helps cotton farmers in Gujarat in India.
b) Working in small groups, try to find information on other businesses that operate in an ethical way. Aim for at least two businesses from each group member.
- Organise a campaign to persuade young people to buy T-shirts made from hemp. Describe the strategies you would use and explain the qualities of the product and other points that you would wish to emphasise.
- Explain how conventional methods of cotton farming have brought social costs to the local area in which the farmers operate.
- How have the owners of Gossypium reacted to these environmental and community concerns?
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